Archive for Interviews

How Mango Airlines has Succeeded in Customer Engagement (CEO Interview)

Everyone reading this blog, I’m safely assuming, books most of your airline tickets online. Without question, it is the easiest and most cost-effective way (for all parties involved) to make a booking. So it makes sense that a startup airline would focus its distribution strategy around direct online sales. However, imagine if you were tasked […]

Interviews Posted

Hi guys. I don’t have time at the moment to put a separate post for each, but I’ve gotten some great interviews so far at the Amadeus Airline e-Commerce Conference in Cannes, France this week.  You can check them out at, although I will follow up with some posts on them later. Jerome Letissier, Amadeus: […]

Alice Liu (American Airlines) Provides Insight Into the Onboard Product Development Process

I had the wonderful opportunity to attend the handover of American Airlines’ newest 737-800 aircraft from Boeing, AA’s first featuring the innovative new Boeing Sky Interior, to depart from Seattle’s Boeing Field today for DFW.  During the ceremony, I was able to get a one-on-one interview with American’s Managing Director of Onboard Products, Alice Liu, […]

Customer Engagement Strategy for the Airline Industry