iPhone Apps for Airports that do not even Offer Free Wifi?

This post will simply open up debate for further discussion… When I landed in Zurich yesterday, I was pleasantly surprised to see a bright, shiny, glowing billboard advertising ZRH Airport’s free iPhone app (see below). I’m not sure what kind of money ZRH spent on this…but presumably it’s for passenger convenience. ¬†However, it seems to […]

Customer Engagement Strategy for the Airline Industry