AIRticulate

If You Want to Engage Your Customers, Recognize Them First!

Airline best practices in e-commerce are rapidly evolving as airlines continue to devise methods to pull more business into their direct channels. The more airlines can get around ravenous middlemen in the sales process, the more of the sales price of any ticket sold they get to keep. But while the effort is increasing, the […]

Half-Assing It: Why Airline Marketing Efforts are Incomplete

Your mind is already halfway there. You’ve worked 14-hour days for past month, developing your strategic plan. You’ve prioritized your initiatives, calculated your budget, done your resource allocation, outlined your KPIs, and spent the past few late nights seasoning your presentation for the board. And you aced it. Now, it’s time to start thinking about […]

Customer Engagement Strategy for the Airline Industry

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