AIRticulate.

Hey #AVGeeks: United Airlines Boeing 747 Taking Off Over Your Head!

This post has nothing to do with customer engagement, social media or any kind of airline business. No, this post, my inaugural of 2012, goes out strictly to my #AVGeeks. Taken from a long-term parking lot at SFO, this United 747 is bound for Beijing!

AMERICAN AIRLINES TAKES DELIVERY OF FIRST NEXT-GENERATION BOEING 737-800; SCORES BIG WITH ATTENTION TO DETAIL ONBOARD

Do you remember the first time you ever flew? What did you remember about it? How big the cabin was on the inside? How small those cars looked on the ground below? The pain in your ears from the air pressure, or perhaps the gum you had to chew to make it go away? Alice […]

Alice Liu (American Airlines) Provides Insight Into the Onboard Product Development Process

I had the wonderful opportunity to attend the handover of American Airlines’ newest 737-800 aircraft from Boeing, AA’s first featuring the innovative new Boeing Sky Interior, to depart from Seattle’s Boeing Field today for DFW.  During the ceremony, I was able to get a one-on-one interview with American’s Managing Director of Onboard Products, Alice Liu, […]

Customer Engagement Strategy for the Airline Industry